Smarter Rates.
Higher Margins.

Meet the most powerful rate management software built for mobility operators. With real-time data, AI-powered logic, and decades of car rental expertise, RateHighway helps you make faster, smarter pricing decisions, every day, across every location.

Rates and Pricing car rental management software
Our mission

AI-Powered Dynamic Pricing
Driven By Real-World Expertise

We combine the power of AI-driven automation
with over 20 years of hands-on experience in the car rental industry.

Save Time

Automate complex pricing tasks and recover hours of manual work.

Increase Revenue

Adjust your rates with real-time market data and the best AI models.

Boost Utilization

Boost fleet utilization and margins with smart rules and AI-powered logic.

Reduce Errors

Benefit from intelligent, error-minimizing systems.

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RATE MONITOR ELITe

Dynamic Pricing
Tailored to Your Business

RateMonitor Elite Offers 3 Levels of Strategies, Tailored for Every Stage of Your Revenue Management Journey

Position

Compete Smarter

Leverage real-time competitive rate data to stay aligned with your market. Perfect for operators who want to monitor trends and react quickly.

Balance

Optimize with Confidence

Combine competitor pricing with your own fleet availability to maintain healthy utilization and drive stronger revenue performance.

Precision

Predict, Price, and Win

Harness the full power of Enhanced Intelligence®— automated pricing that adapts to demand, competitor moves, and fleet dynamics. This is RME at its sharpest.

Smarter Pricing
with Enhanced Intelligence®
and Pricing Plug-Ins

Intelligence That Thinks With You, Not For You

Enhanced Intelligence® blends the speed of AI with the nuance of human expertise to create smarter pricing strategies. RateMonitor Elite’s Pricing Plug-Ins let you automate rate decisions in real time, while still layering in your own rules and local knowledge when it matters most. It’s pricing automation that’s predictive, flexible, and designed to reflect the real-world complexity of your business.

Automated Where It Makes Sense, Human Where It Counts

Let AI handle the routine, the “straightaways”, so your team can focus on the “tight turns.” With Pricing Plug-Ins, you define the level of automation: fully hands-off for predictable demand, or rule-enhanced for special events, local disruptions, or strategic goals. You stay in control while letting the system do the heavy lifting where it’s safe to delegate.

Built to Fit Your Business, Not the Other Way Around

RateHighway’s Expandable Pricing Engine Framework works like an app store for your pricing logic.
Need more power? Plug in external AI engines.
Need more control? Define your own rules.
Whether you run 50 vehicles or 5,000, Enhanced Intelligence® lets you customize your approach, 100% automated, 100% manual, or anywhere in between.

Real Intelligence, Real Advantage

Markets move fast, and smart pricing needs more than raw automation. With Enhanced Intelligence®, you get adaptive pricing that responds to trends and demand shifts in real time, but also allows human oversight for edge cases AI alone can’t predict. Think of it like aviation: autopilot handles most of the flight, but real pilots still land the plane. That’s the kind of control, and confidence, you get with RateHighway.

other products

RateIndex
Car Rental Rate Trends since 2011

Historic Rate Trends
And Market Insights

RateIndex gives you access to over a decade of detailed rate history across the world’s major rental car brands and locations.

Compare your pricing against the market, analyze seasonal trends, and uncover real-time shifts before your competitors do.

Whether you're preparing for peak season or reviewing performance, RateIndex delivers the clarity and context you need to make strategic, data-driven pricing decisions.

Learn more
Key Numbers

Robust solutions that are effortlessly adopted, powerfully utilized, and deeply cherished by users

200+

Customer Locations Across 5 Continents

20+

Years of Comprehensive Car Rental Market Experience

100M+

Rate Corrections per week

Learn more

Boost Your
Pricing Strategy.

In today’s fast-moving mobility landscape, staying competitive means pricing smart, not just fast.

RateHighway delivers an advanced dynamic pricing solution designed for car rental and mobility operators. By combining real-time market data, rule-based logic, and AI-powered pricing models, our platform automates the rate decisions that drive profitability.

Respond instantly to market changes

Adjust pricing based on fleet utilization and demand

Improve margins while maintaining booking volume

Eliminate manual errors and time-consuming updates

Whether you manage a car rental business, a shared fleet, or a mobility service, RateHighway gives you full control over your pricing strategy—with insights you can trust and automation you can count on. Adopt a smarter approach to pricing, and position your business for long-term growth.

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Ready To Benefit From RateHigway ?

Book a demo